The importance of positive workplace culture 

As an employer you’ve no doubt been hearing more and more about the importance of a positive workplace culture. 

But perhaps you’re not really sure of what it actually means, and why it might be something to establish in your business. 

Positive workplace culture is quite topical at the moment as we continue to understand more about the importance of mental health, something that has particularly been brought to the forefront thanks to the COVID-19 pandemic. 

You might not even realise that your workplace has a culture, but every business does, be it positive or negative. So what does it all mean? 

Culture is the personality and character of your business and is defined by the values, priorities and people that make up the day-to-day activities of your workplace. 

Often businesses let their cultures form naturally, which might sound like a positive approach however, it can undermine your business objectives. With no clear cultural direction, negative patterns and behaviours have a habit of developing. Before you know it you can end up with a toxic working environment. 

Rather than this reactive approach, which can take a long time to come back from, prioritising the development of a positive culture as part of your business strategy will have a positive onflow to all aspects of your business.  

So how does it work? 
 
You’re more likely to attract the right people 

A business known to have a positive workplace culture is a step ahead when advertising for new employees, and will attract job candidates more likely to align with your business values. Positive people want to work where they know their skills will be appreciated and rewarded, and they want to work in an environment that fosters authentic success. 
 
Wellbeing and satisfaction will improve 

From something as small as allowing personal items on desks through to flexible working hours to suit parents, valuing your employees as people has a huge impact on their wellbeing. Too often we forget that work is only one part of our staff’s lives. By ensuring that they have flexibility when they need it, and by instilling the understanding of a healthy work-life balance, you create employees who are more likely to experience career satisfaction as well as overall happiness and wellbeing. Research shows this is linked to a strong, positive workplace culture – and, of course, it’s easy to see why.  
 
Your employees will be more engaged and loyal 

Employees who know that their wellbeing is important to their employer will bring increased enthusiasm to their role, as well a desire to do right by the business. They care more about outcomes and they will often have a strong sense of loyalty to your businesses. You’re also less likely to have high staff turnover. It makes sense employees will want to stay with a business where they’re treated fairly and feel valued.  
 
What does that mean for your bottom line? 

From a financial perspective, a positive workplace culture is a powerhouse. Employees who work for a business with a positive workplace culture are happier, more invested, more productive, produce a higher quality of work and are less likely to leave. All of these points are of course great news for your bottom line! 

At CVGT Australia we know the importance of a strong, positive workplace culture and we get great satisfaction in working with businesses who are looking to improve. 

In February 2021 we worked with Tasmania Oil on the jobactivate program. Tasmania Oil believes wholeheartedly in the benefits of flexible employment and family-oriented workplaces, and they put their money where their mouth is by offering ‘school hours’ to single dads who are raising their children without a support network. 

Single fathers Darren and Ray had both struggled to find an employer who could accommodate flexible hours in a role that suited their skillset. Hugh from Tasmania Oil was able to provide the two men with the flexibility that they required for their families. As a result, the two employees were appreciative, hard working and loyal to the company. 

If you’d like to find out more about the work we can do together to support your business you might like to book a free workplace consultation. Our experienced team can work with you to find the right fit to complement or improve your workplace culture. 

To learn more click here or call 132 848. 

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